German TV Told It Must Air The Tour de France On The Television
VIENNA, Nov 4, 2008 (AFP) - German public broadcaster ARD has been told it
has no basis on which to bring a premature end to its contract with Tour de
France organizers to show the race in 2009-2011.
A spate of recent doping scandals, some of which involved German and
Austrian riders, prompted ARD and fellow German broadcaster ZDF to announce
their intention not to stop broadcasting the world’s biggest bike race.
But on Tuesday Fritz Pleitgen, the president of the European Broadcasting
Union (EBU) which represents 75 public broadcasters, said ARD was tied by its
current contract with ASO, the company which own the Tour.
Pleitgen said ARD, and fellow German broadcaster ZDF, had acquired the
television rights from 2009-2011 alongside a group of around 10 other public
channels - and would have to honor it.
“ARD, in conjunction with ZDF, signed a contract last January that covers
the period from 2009-2011 for a total of six million euros a year,” Pleitgen
said Tuesday, adding that ARD’s attempt to break its contract was “against the
rules” of the EBU.
Pleitgen said both ARD and ZDF had included clauses in their contract which
demanded that Tour organizers employ “the most modern anti-doping controls”
available.
“If these conditions are not respected by the organizers, the television
channels can end their contract once it becomes valid on January 1, 2009,”
added Pleitgen.
A total of seven riders from this year’s race have tested positive, four of
whom - Italians Riccardo Ricco and Leonardo Piepoli, German Stefan Schumacher
and Austrian Bernhard Kohl - for the latest generation of blood-boosting EPO
(erythropoietin) called CERA.
Although attracting further scandal to the sport, Tour organizers have
applauded the weeding out of drugs cheats. They see it as a positive step
which will, they hope, deter others.
Pleitgen, who helps to negotiate television rights deals for the Olympic
Games and World Cup, said he hoped that both parties - ARD/ZDF and the race
organizers - would “come to a common agreement without having to go through
the courts”.
He added that a pullout by ARD would “make it more difficult” to obtain
such rights in the future because “the confidence would no longer be there.”
The Tour de France is one of the most popular televised sports events in
Germany and Pleitgen said breaking the contract “would be hard to defend to
the German people who pay their television license fees”.

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